Bel & Etta is a family owned indie concept store located in a gorgeous sea-side town 35 minutes by train from Edinburgh (half way between St Andrews and Edinburgh).

We are always searching for new and different products to keep your home on trend, and provide unique gifting ideas.

Our ethos is to source ethically and sustainably, whenever possible using suppliers from the UK and Europe. All of our suppliers share the same values, we wouldn't use them otherwise. We aim to support other local independent businesses, use recycled materials when given the option and use artisan made products to support local communities overseas.

Our packaging if fully recyclable, even the gift sticky labels are made from environmentally friendly biodegradable glue!

By shopping on this website, you are shopping local and supporting an independent business

Thank you for your support x